Label to Love — Deiji Studios

Rooted in a desire to deliver comfort, Deiji Studios creates considered everyday pieces that shift effortlessly between daywear and sleepwear — acknowledging the importance of ease and at the same time, the pleasure of dressing.

“Pronounced ‘Day-Gee’, Deiji Studios is named after the humble Daisy, a symbol in nature of simplicity and resilience. Deiji is an unhurriedness, letting go to ease, comfort and languor.”

Founded by Juliette Harkness and Emma Nelson the current collection brings consists of oversized dresses with flattering and unexpected details like twisted straps, gathered sleeves or plunging necklines. The separates neatly express a love for wrapping, from modern wide trouser shapes to sculptural cardigans. The bedding compliments, in washed putty tones and timeless stripes, crafted from certified washed French linen that will continue to soften with wash and wear.

For now, we’d be keen to wear it on weekends, for autumn we are coveting the quilted pant sets as a new take on workwear.